Whether a business has just got off the ground or has been
established for years, start-up and long running companies are
looking to the internet to expand their sales as well as service
to customers. Many new websites are going up and with so many
people opting to go with the cheapest route or the quickest
design process, sometimes the quality of a website gets left
behind. Lets face it, you wouldn’t want a possible client coming
into your office, looking around at a mess, so why would you
send them to your virtual office looking like one?

People very often go to a companies website to get more
information, it is allot easier and more convenient then calling
them or writing them a letter. The first thing they see when
they go to their site(that is, the first thing that pops into
their heads) is either “wow, these guys are professional, I want
to deal with them” or “there site is awful, how can they act
professional if they do not look professional”(well that may not
be everyone’s exact words, but you see what I am getting at). We
all think this when we visit a website, haven’t you ever felt a
little bit easier or more relaxed when purchasing something off
a site with a professional look? I bet you that if a site
doesn’t look professional then you won’t even consider
purchasing an item or using their service!

Another important aspect of a website is how long it takes to
download. Allot of people say if it takes longer then 30 seconds
to download then people will leave, this is true. I know that
even on a DSL connection if a site is taking too long to
download I will jump to another site. If your site doesn’t
download in at least 30-60 seconds for all users(dial up taking
a little longer), then you need to re-design your site.

Your site must not only look good and download quick, it must
work good. There is nothing worse then visiting a website with
pages that haven’t been created yet, script errors popping up
and only half of the information seems to be there. This will
definitely annoy anyone who is visiting your website, they
probably won’t come back for a while, if at all.

Another important aspect of a good website is allowing visitors
to contact you in one way or another. A simple email address or
contact form on a contact us page will do wonders. People like
to know they can get in touch with you with just a simple click
of the mouse. Make sure that there is a link to your contact us
page on every page, including in your main navigation. This will
give users a feeling of being close to you, as they can contact
you at any time.

Use these tips as well as your own common sense and you will be
well on your way to having a great Looking, Working &
Downloading Website!

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